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SOLUTIONS 2018-10-23T12:01:37+00:00

Proprietary and Custom Publishing • Matrix Content XPress • Digital Tactics: eEditions, eNewsletters, eAlerts, In-line Advertising, etc. • Webcasts • Live Meetings • Consumer Marketing

PUBLICATIONS

Innovations in Clinical Neuroscience (ICNS)

ICNS provides evidence-based, peer-reviewed information to practicing clinicians on the latest treatment options in neuroscience, and provides the latest innovations in the drug development arena to investigators, scientists, members of industry, and other entities involved in the field of neuroscience.

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Bariatric Times

Bariatric Times is a peer-reviewed, monthly journal that offers multidisciplinary healthcare professionals in bariatric care evidence-based information regarding total patient care, new clinical findings, surgical techniques, industry developments, and all relevant topics that can be applied to the clinical setting.

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Journal of Clinical and Aesthetic Dermatology (JCAD)

JCAD is a peer-reviewed journal that provides dermatologists with emerging, up-to-date, evidence-based information on the latest research, treatment options, and new techniques in both the clinical and aesthetic dermatology sectors.

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Nutrition Health Review (NHR)

NHR—the Consumer’s Medical Journal©—provides evidence-based information on the latest developments in nutrition and healthy living to consumers with an interest in health and well-being.

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MATRIX CONTENT XPRESS — Disease State Updates

MATRIX CONTENT XPRESS delivers disease-state updates and education through customizable, multi-channel marketing campaigns where pharmaceutical and medical device companies can leverage trusted content and late-breaking clinical news and highlights to reach healthcare professionals (HCPs) through their preferred method of consuming medical information.

Marketing Features & Benefits

  • MMC expert editorial staff curates and disseminates valuable HCP education
  • Quick to market, 95% of MMC programs do not involve medical legal review
  • Reach “do-not-call” HCPs, high or low decile physicians, and secondary markets effectively and efficiently
  • Maximizes prescriber engagement in a mobile world
  • Builds brand awareness, MOA information and supports brand messaging
  • Disease state education, diagnosis, support, and clinical management information delivered to key stakeholders in the delivery of effective patient care
  • Augments sales force promotion
  • Targeted reach: list match available, segmented geographically, by decile, etc.
  • High engagement—integrated traffic drivers
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‍DIGITAL CAPABILITIES

MMC delivers trusted education to healthcare professionals (HCPs) through our websites, e-Newsletters, e-alerts, digital journals, and mobile apps. We offer custom content curation, in addition to banner advertising, on the existing digital assets supporting our publications. Custom campaigns can be sole-sponsored for 100% SOV or combined with non-competitive advertisers as needed.

  • Targeted reach: list match available, segmented geographically, by decile, etc.
  • High Engagement: open and click rates well above industry standards
  • Guaranteed impressions/engagements offered
  • Performance metrics delivered within 2 weeks and ongoing throughout hosting period
  • Augments sales force promotion
  • Multi-channel approach includes integration of all campaign components
  • HCP-level data included for target list matched campaigns

MEETINGS & WEBCASTS

MMC produces live events as well as live and on-demand webcasts in several areas of medicine. Accredited by the California State Board of Nursing to provide CE Nursing credits, MMC’s years of experience in meeting management and content development result in programs that are evidence-based and scientifically rigorous. Furthermore, MMC Meetings are a “turn-key” solution, where our content experts handle everything from:

  • Audience generation
  • Faculty and program development
  • CE/CME accreditation
  • Logistics & travel
  • Food & beverage
  • Enduring materials
  • Hosting and on-going promotion with integrated marketing tactics

TEXTBOOKS

MMC publishes must-read textbooks that serve to guide practitioners and patients through potential medical minefields, such as the emotional effects of bariatric surgery and incorporating psychotherapy for complex conditions into a 15-30 minute psychiatry appointment. As with all MMC offerings, the textbook division focuses on evidence- and science-based solutions to help improve outcomes for people suffering with chronic conditions.

For bulk pricing or to purchase an individual book over the phone, call (866) 325-9907.


Micronutrition for the Weight Loss Surgery Patient
Price: $49.95 (plus $7.95 shipping and handling in the US, $15.00 international)
Author: Jacqueline Jacques, ND

Synopsis: Nutritional medicine is really a specialty unto itself, and few physicians today are properly prepared to manage complex cases such as those that may present in weight loss surgery patients. Unmonitored nutritional deficiencies can leave weight loss surgery patients vulnerable to both acute and chronic conditions with variably reversible to permanent physical damage. This book is intended to offer a practical manual for prevention, diagnosis, and treatment for surgeons, primary care physicians, dietitians, and others caring for weight loss surgery patients. Clinicians using this book should ultimately find themselves better equipped to make educated decisions regarding nutritional management of their weight loss surgery patients.

About the Author: Jacqueline Jacques, ND, is a Naturopathic Doctor with more than a decade of expertise in medical nutrition. Dr. Jacques has spent much of her career in the dietary supplement industry as a formulator, speaker, writer, and educator. She is the Chief Science Officer for Catalina Lifesciences LLC, a company dedicated to providing the best of nutritional care to weight loss surgery patients.

Click HERE to order print copy.

Click HERE to order e-Book in Kindle format.


The Emotional First + Aid Kit—A Practical Guide to Life After Bariatric Surgery, Second Edition
Price: PRINT $24.95 (plus $7.95 shipping and handling in the US, $15.00 international; E-PUB $14.95
Author: Cynthia L. Alexander, PsyD

Synopsis: The second edition of this book is written for anyone who wants to change his or her life through bariatric weight loss surgery. Learn realistic and practical strategies for dealing with emotional difficulties encountered before and after your weight loss surgery—strategies that help you:
•    Relieve stress without using food
•    Modify unhealthy behavior
•    Overcome hurdles to establishing a consistent exercise program
•    Deal with negative reactions by friends, family, and spouse to your weight loss
•    Prevent relapse…and more.

These psychological tricks of the trade will help you make your weight loss journey a successful one.  

About the Author: Cynthia L. Alexander, PsyD, is a psychologist with the Cleveland Clinic Florida in Weston and the 17th Circuit Court of Florida.

Click HERE to order print copy.

Click HERE to order e-Book in Kindle format.


Challenges of Caring for the Obese Patient

Price: $27.95 (plus $7.95 shipping and handling in the US, $15.00 international)
Author: Susan Gallagher, RN, MSN, MA, CWOCN, PhD

Synopsis: Regardless of the etiologies of a patient’s obesity, healthcare providers best serve the larger, heavier patient when they understand the patient’s complex clinical needs. The Challenges of Caring for the Obese Patient is a case study-based text book that teaches multidisciplinary clinicians a humanistic approach to treating obese patients through education on relevant topics.

About the Author: Dr. Susan Gallagher is an international lecturer, has authored over 75 articles published in peer-reviewed journals, and has authored several book chapters. She resides in Houston, Texas.

Click HERE to order a print copy.


Weight Loss Surgery: A Multidisciplinary Approach
Price: $49.95 (plus $7.95 shipping and handling in the US, $15.00 international)
Edited by: Raul Rosenthal, MD, and Daniel Jones, MD

Synopsis: This book has 81 chapters, 600 pages, and 135 contributors. Written by experts in the field of bariatrics, this textbook has been designed to meet the needs of residents, fellows, and general surgeons who are seeking a comprehensive, up-to-date resource in the ever-evolving field of bariatrics. Topics covered in this textbook include the following:
• Epidemiology and history
• Physiology and interactive mechanisms
• Preoperative evaluation
• Psychology of the morbidly obese patient
• Essentials of a bariatric program
• Postoperative management of the bariatric patient
• Surgical solutions
• Revisional weight loss surgery
• Managing postoperative complications
• Nutritional deficiencies
• Obesity in childhood
• Outcomes of bariatric surgery
• Body contouring
• Training and credentialing

About the editors: Raul J. Rosenthal, MD, is Program Director of Minimally Invasive Surgery, Director of the Minimally Invasive Fellowship Program, Director of the Bariatric and Metabolic Institute, Cleveland Clinic Florida, in Weston, Florida; Daniel B. Jones, MD, is Associate Professor, Harvard Medical School, Chief of Minimally Invasive Surgery, Beth Israel Deaconess Medical Center, Boston, Massachusetts.

Click HERE to order a print copy.


More than Medication: Incorporating Psychotherapy into Community Psychiatry Appointments

Price: $24.95, plus $8.00 shipping and handling in the US; $15.00 international

Editors: Paulette M. Gillig, MD, PhD, and Ann K. Morrison, MD

Synopsis: Softbound, 156 pages. This book addresses one of the major issues of community psychiatric practice—how to incorporate psychotherapy into the standard 15- to 30-minute appointment. Whether struggling with dual diagnosis or schizophrenia, a personality disorder or a mood disorder, posttraumatic stress disorder or death and dying bereavement issues, psychotherapy often is as integral a part of the patient’s mental health as the prescribed medication. With contributions from psychotherapy experts across the field of psychiatry and through case examples, Drs. Gillig and Morrison share with the reader how to incorporate psychotherapy into psychiatric patient treatment plans, no matter what the diagnosis.

About the Editors:

Paulette Marie Gillig, MD, PhD (Professor of Psychiatry, Wright State University), was Chief Clinical Officer for a mental health and substance abuse services multicounty rural board for 15 years and has held staff, consulting, and medical director positions in many rural and urban settings. Most recently she developed a state-rural-academic partnership program for training psychiatric residents in underserved locations. She has written extensively about these community-based clinical programs and the clinical research that has been carried out at these sites. She has written many of the seminal articles that helped to develop the field of community psychiatry over the last several decades, covering topics such as evidence-based treatment for emergency psychiatry patients, the use of “holding areas,” mobile crisis and outreach services, SAMI housing programs, peer review, and most recently, rural community psychiatry programs.

Ann K. Morrison, MD (Associate Professor and Director of Community Psychiatry, Wright State University), coordinates the community psychiatry training for psychiatric residents where she is also the Ohio Department of Mental Health Public Psychiatry Professor. She has practiced for nearly 20 years in a variety of community mental health settings in Ohio since completing residency and medical school at the University of Wisconsin. These clinical sites have included comprehensive community mental health centers providing both inpatient and outpatient care, a PACT team, and a clinic for homeless individuals. She was the original psychiatric consultant to specialty outpatient programs for geriatric patients and for people with both intellectual disability and mental illness. She was involved in both program development and clinical care in these clinics.

Click HERE to order a print copy.


CONSUMER MARKETING

MMC has access to 50 million consumer postal address and 20 million email addresses segmented by 75 aliments. Through the MMC Communications Network, we can disseminate patient education and information to a patient population and segment the recipients by ailment, geo-location, demographics, and more.

In addition, because of our access to over 250,000 US-based HCPs, we can integrate promotional (co-pay cards, rebates, product information, etc.) and/or educational material to physicians and their patients simultaneously, creating collaboration and consistency.

Our consumer products include: